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Bewbush
Proposal presented by: Media Easier
We help tell
your story.
Listen. Think. Create.
Project proposal
Bewbush Academy Film
Client
Christine Dickens
Delivered on
Not yet submitted
Submitted by
Tariq Sheik
Overview and Goals
Dear Christine,
I’m pleased to present this proposal for your review, designed to attract new pupils to The Bewbush Academy.
Schools are having to adapt to a rapidly evolving landscape that is set to become progressively more challenging as competition from new schools increases, on top of the obstacles we all face from coronavirus.
Headteachers know how important it is to present their school in a positive light. Raising the profile of the school and having a strong strategy for increasing entrants is all part of a Headteacher’s remit and just like any other business, schools need to get themselves seen.
Storytelling is one of the most powerful means that leaders have to influence, teach, and inspire. And that is exactly what we do; we create original, interesting, emotive and engaging stories to attract consumers to our clients.
Our tool of choice is ‘video’, it has been shown to be more compelling than every other type of media because it implements a more authentic interaction, viewers in turn are more open to what the speaker has to say.
Sincerely,
Tariq Sheik,
Media Easier
Media Easier Christine Dickens
1
Scope of Services
There are a lot of pieces involved in developing a compelling video but at Media Easier, our extensive experience has taught us how to be a lean, mean, production machine, depending on your budget and expectations.
Pre-production
Laying the right groundwork is essential to developing a great video. Pre-production is where we figure out the best game plan for your business. We decide on the video concept, the look/feel and style, we write the script, cast any actors, decide on location and set design, and lock down all the other details involved with how the actual video is going to look, sound, and perform.
Production
We’re rolling! Now that we have the road map developed in the pre-production stage, it’s time to put it all together in front of the cameras. This is where our professional crew of director of photography, camera operators, sound engineers, and lighting techs do what they do best – film a great video.
Post Production
If production is putting all the ingredients together to bake the cake from the recipe developed in preproduction, then post-production is putting the icing on that cake and making it look irresistibly delicious. Our editorial post-production team kicks in to shape your story, handle color-correction, record any voice overs, clean up the audio, add music, create graphics and in general make sure your video looks exactly like we planned in pre-production. It’s at this stage that you’ll see the first cut.
Final Revisions
Once you’ve seen the first cut, you’ll have a chance to share your thoughts with us. There is one round of revisions allowed at this stage, within reasonable expectations and within the scope of the original video concept
Output
With the final cut complete and your approval signed-off, we create high quality files of your video that can be used for a variety of formats, be it for the web, trade shows or broadcast television.
Media Easier Christine Dickens
2
Project brief
There seems to be a lot of agreement about what parents want from their child’s school/teachers: Committed, happy and effective teaching staff. A safe school environment. Intellectual and emotional growth fostered by the school.
Objectives
Many schools already have a promotional / prospectus style video. Most produced brilliantly however, when we look at the analytics for the audience retention and viewing figures they are not so great. Almost all the other prospectus styled videos run a similar format, an overview of the school, presentation of their ethos and core values wrapped around smiley pupils and teachers. They all say: ‘Look at us, look how great we are!’
If you want to attract e need to create a unique film that stands out from the crowd that leaves a lasting impression leaving viewers curious to find out more.
Production
We’re rolling! Now that we have the road map developed in the pre-production stage, it’s time to put it all together in front of the cameras. This is where our professional crew of director of photography, camera operators, sound engineers, and lighting techs do what they do best – film a great video.
Post Production
If production is putting all the ingredients together to bake the cake from the recipe developed in preproduction, then post-production is putting the icing on that cake and making it look irresistibly delicious. Our editorial post-production team kicks in to shape your story, handle color-correction, record any voice overs, clean up the audio, add music, create graphics and in general make sure your video looks exactly like we planned in pre-production. It’s at this stage that you’ll see the first cut.
Final Revisions
Once you’ve seen the first cut, you’ll have a chance to share your thoughts with us. There is one round of revisions allowed at this stage, within reasonable expectations and within the scope of the original video concept
Output
With the final cut complete and your approval signed-off, we create high quality files of your video that can be used for a variety of formats, be it for the web, trade shows or broadcast television.
There are a lot of pieces involved in developing a compelling video but at Media Easier, our extensive experience has taught us how to be a lean, mean, production machine, depending on your budget and expectations.
Phase
Week
Pre-production
1
Principal photography
2
Post-production/editing
3-4
Media Easier Christine Dickens
3
Timeframe
There are a lot of pieces involved in developing a compelling video but at Media Easier, our extensive experience has taught us how to be a lean, mean, production machine, depending on your budget and expectations.
Phase
Week
Pre-production
1
Principal photography
2
Post-production/editing
3-4
Media Easier Christine Dickens
3
There are a lot of pieces involved in developing a compelling video but at Media Easier, our extensive experience has taught us how to be a lean, mean, production machine, depending on your budget and expectations.
Video Budget
Price
Pre-production
£400
Filming, Equipment, and Acquisition
£1,500
Post-Production, Editing, Graphics, Narration
£1,000
Music Licensing
£170
Subtotal
£3,070
VAT — 20% (20%)
£614
Total
£3,684
Media Easier Christine Dickens
4
Project brief
Bewbush Academy Film
Client
Christine Dickens
Delivered on
Not yet submitted
Submitted by
Tariq Sheik
Approve Proposal
If you would like to join us and become a client then we’d be delighted to have you.
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